Dominic is the creative director and co-founder of Plug-In Media, a digital production company based in the UK. Be it creating digital strategies and interactive experiences for third party brands or originating and developing Plug-In’s original IP, Dominic has been responsible for Plug-In's creative output since the company began. Over the 17 years he has been creating content for children, Dom has conceived of and directed games, digital toys, 2D and 3D linear animation, interactive stories, creativity tools, educational tools, playable narrative, VR experiences, adult comedy, websites, transmedia brands, music albums and explorative environments, working with broadcasters and production companies across the world. Plug-In Media's projects have won many awards, including 4 BAFTAs. Dom is also the creator of Tee and Mo, the first brand ever to be commissioned by the BBC following an interactive debut, now in full series production.