Session
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Wednesday, February 10
11:30am - 12:30pm
Sevilla
Trends in online kidvid viewership, marketing and monetization
Wednesday, February 10
11:30am - 12:30pm
Sevilla
Trends in online kidvid viewership, marketing and monetization
Led by video data insights powered by market-leading video identification firm ZEFR, this panel will take a look at the current market for kids content online—what's monetizing, what makes more sense for marketing and what content owners need to know to in terms of realizing the full value of their IP. What works, how to use data to inform future content development, and how to ensure the content you have is built to drive the most value.
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