Session

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Wednesday, February 10
3:15pm - 4:15pm
Bayfront

Creative Playbook 2016

Wednesday, February 10
3:15pm - 4:15pm
Bayfront

Creative Playbook 2016

With a whole host of new opportunities and challenges, how does a producer setting out on the creative journey ensure that a project's development is optimized from the outset?

In this session, Wildseed Studios Creative Director Jesse Cleverly will quiz eminent stakeholders in the business from key points along the process chain about the most important elements they need to see in a project before they can commit to it, and in so doing the panel will build the template for a Creative Playbook, 2016-style.