Session - Kidscreen Summit 2016

Session

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Please note all times are in Eastern Time (ET)

Wednesday, February 10
2:00pm - 3:00pm
Sevilla

How to Program a YouTube Channel

Wednesday, February 10
2:00pm - 3:00pm
Sevilla

How to Program a YouTube Channel

The YouTube audience is growing by 50% each year—and that figure spikes to 200% when it comes to kids content. However, capturing this audience on YouTube requires a content creation and programming strategy that is completly different from the traditional broadcast television model. The opportunity to turn YouTube into a major distribution platform for creators and brands is huge, but one that requires a different way of thinking. This panel of successful YouTubers will outline unique content creation and programming strategies for the platform, and assess current challenges, business models and opportunities. 


Moderating:


Derek Sentner

VP Sales & Business Development

Driver Digital

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Featuring:


Boris Dolenc

CCO

Outfit7

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Karin Jue

Senior Director, Streaming Media & Children's Media and Education Strategy

PBS KIDS

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Isaac Quiroga

Vice President

Mattel

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Devon Thagard

Co-Founder

Skyship Entertainment / Super Simple Learning

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