Session

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Wednesday, February 15
11:30am - 12:30pm
Bayfront

Little Big Kids: Preschoolers ready for life

Wednesday, February 15
11:30am - 12:30pm
Bayfront

Little Big Kids: Preschoolers ready for life

Viacom recently undertook a huge global study of preschoolers—an adventure spanning 12 countries, 6,500 families, social media diaries and in-depth ethnographies—to find out what it means to be under six years old today. In this session, Christian Kurz will unveil these latest findings on our youngest generation. And as an added bonus, real preschoolers—equipped with GoPro cameras—will give you a glimpse into their world.


Featuring:


Christian Kurz

SVP, Global Consumer Insights

Viacom

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