Speaker André Lake Mayer
Speaker André Lake Mayer

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André Lake Mayer

SVP, Global Strategic Partnerships & Consumer Products

Spin Master

André was appointed Senior Vice President of Global Strategic Partnerships and Consumer Products for Spin Master in November 2021. A highly skilled executive with in-depth experience in global film, TV and related verticals and licensed businesses, André is responsible for leading global strategies and partnerships as well as building and stewarding Spin Master Entertainment's world-renowned global brands from owned IP through to licensed consumer products. She is currently overseeing consumer products programs for key Spin Master IP including Unicorn Academy, Vida the Vet, Rubik’s Cube, Tech Deck, Toca Boca, among others.

André has more than 25 years of entertainment-based film and TV licensing and consumer products experience, including having held executive roles at Bandai America (Vice President of Licensing), Playmates Toys (Vice President of Business Development and Strategic Alliances), Cookie Jar Entertainment (Vice President of Licensing), Lucasfilm (Director of US Licensing), Paramount (Executive Director of Licensing), and Twisted Sisters (CEO and Founder). She has partnered with production, storytellers and business teams to grow top consumer brands including Star Wars, Disney's Big Hero 6, Power Rangers, Star Trek, Disney Princesses and much more.

Featured in: Kidscreen Licensing Challenge; Mix & Mingle: Consumer Products

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