What You Need to Know: Kids & TikTok

Sunday, February 22
2:00pm - 2:30pm
Silver Pearl 3

What You Need to Know: Kids & TikTok

Explore how kids use TikTok to create, connect and discover. This session reveals emerging trends, creator culture and the storytelling styles shaping how young audiences express themselves on this social platform and influence what’s next.

What You Need to Know is a fast-moving presentation series that brings in leading experts to decode how kids discover, play and engage with next-gen entertainment platforms and formats. Each talk delivers sharp, practical insights on what’s driving kids’ behavior today and where their attention is heading next, giving you the knowledge you need to stay ahead of the curve.