Session Info
Session Info

Wednesday, February 25
3:00pm - 3:45pm
Silver Pearl 3

KID INSIGHT – Culture in Motion: How Gen Alpha Is rewriting the rules of kids content

KID INSIGHT – Culture in Motion: How Gen Alpha Is rewriting the rules of kids content

Wednesday, February 25
3:00pm - 3:45pm
Silver Pearl 3

KID INSIGHT – Culture in Motion: How Gen Alpha Is rewriting the rules of kids content

Drawing on exclusive KidsKnowBest research, this session explores how Gen Alpha’s globally connected, digitally fluent world is transforming storytelling. From identity exploration to fan-powered communities and cultural fusion, discover how top studios and streamers are reimagining creative strategy to build content that resonates deeply with today’s kids everywhere.


Featuring:


Lucy Baker

Insights Manager

KidsKnowBest

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Erika Quinn

Director, Content, Consumer & Brand Insights, Kids & Family

Disney Branded Television

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Alexi Wheeler

Executive Director & Producer

Wheel In Motion

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Moderating:


Joel Silverman

Founder & CEO

KidsKnowBest

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