Speaker Laura Henderson
Speaker Laura Henderson

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Laura Henderson

EVP, Global Toy Brands & Creative Marketing

Spin Master

Laura is an award-winning brand builder and modern marketer with a track record of success growing iconic global brands and launching break-frame new ones. She is currently Executive Vice President, Global Toy Brands and Creative Marketing at Spin Master, where she leads brand, product, and creative development across a variety of brands like Rubik’s, GUND, and Kinetic Sand. In previous roles at Spin Master, Laura spearheaded the creation of the Early Learning group within Spin Master with the launch of Ms. Rachel’s debut toy collection, worked in business development, marketing and advertising, and led the Global Marketing Center of Excellence.

Prior to joining Spin Master, Laura was Head of Marketing at BuzzFeed, where she led brand marketing, business marketing, brand experience, design and brand planning. Laura also worked at Mondelez International for close to a decade, both in Canada and the US, in a variety of local, regional and global roles.

Laura is a graduate of Queen’s University in Canada, where she earned a Bachelor of Commerce degree. She has been recognized for her innovative approach to brand development as a recipient of Business Insider World’s Most Innovative CMO’s Award, and Advertising Women of New York Changing the Game Award.

Featured in: Creators & Collaborators: Evolving partnerships in the kids space

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