Blake is a marketing and creative executive focused on building character-driven entertainment brands for modern audiences. He is the Chief Marketing Officer of Claynosaurz and HEEBOO, where he leads brand, content, gaming, and consumer product strategy across a growing portfolio of IP.
Blake specializes in audience-first franchise building, using social platforms and short-form storytelling to scale brands ahead of traditional media launches. At Claynosaurz, he has helped evolve a digital-native IP into a global character brand spanning a long-form YouTube series, a mobile game with Gameloft, and an expanding licensing program.
Previously, Blake held senior marketing and creative roles at Trailer Park Entertainment, Drop, and Ubisoft, working on major launches including Far Cry, Watch Dogs, and Assassin’s Creed.
Featured in: Kidscreen Licensing Challenge
