Session

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Monday, February 12
3:00pm - 3:45pm
Sevilla

Digital Kids and Privacy: What you need to know to protect your brand

Monday, February 12
3:00pm - 3:45pm
Sevilla

Digital Kids and Privacy: What you need to know to protect your brand

COPPA compliance, Europe's GDPR and recent class-action lawsuits are increasing fears about offering web or mobile content for kids, especially when personal data is involved. And then there are the complexities of working with third-party providers who may be operating data-collection functions on your behalf (i.e. analytics, advertising, voice/facial recognition). Top privacy expert Shai Samet gives a tutorial on what steps IP owners need to take now to help protect their brands and avoid the threat of litigation in the future.