The Data of Discoverability

Monday, February 11
12:00pm - 12:45pm
Xilam Bayfront

The Data of Discoverability

Kids have a pretty good sense of what they want when it comes to content, but not always how to find it in the torrent of options. This research-driven presentation from Dubit will look at how they go from deciding what they’re seeking to making a choice, providing content makers with deeper insight into these paths that can be used support discovery and adoption.