Session

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Tuesday, February 12
10:00am - 10:45am
Xilam Bayfront

KEYNOTE—Hitting the Finish Line Faster: Developing the Design Sprint way

Tuesday, February 12
10:00am - 10:45am
Xilam Bayfront

KEYNOTE—Hitting the Finish Line Faster: Developing the Design Sprint way

Pioneered by NYT bestselling author Jake Knapp during his time at Google Ventures, the Design Sprint is a one-week process for making development more efficient. For the past few years, Brittini Bowering and the AJ& Smart team have been using the model with companies such as The Lego Company, Twitter, Lufthansa, HSBC and Adidas to quickly validate ideas for new products, organizational change, marketing campaigns and more. It’s also got lots of potential value for content development, so make sure you join us to find out more about it.  


Featuring:


Brittni Bowering

Head of Media

AJ&Smart

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