Session

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PLEASE NOTE: All times are in Eastern Time (ET)

Wednesday, February 13
12:00pm - 12:45pm
Sevilla

Retail Battle Royale: Is a global or regional strategy best for your brand?

Wednesday, February 13
12:00pm - 12:45pm
Sevilla

Retail Battle Royale: Is a global or regional strategy best for your brand?

Do you root for the heavyweight or the little guy? When it comes to consumer products, both can put up a good fight. Our panel spans both sides of this debate and will go head-to-head to help you  determine whether signing a global master deal or partnering region by region is the smarter retail strategy.



Featuring:


Scott Chambers

SVP, North America Media and Licensing

Sesame Workshop

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Pam Kunick-Cohen

Head of Brand Management, Licensing & Merchandising

Technicolor

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Pam Westman

President

Nelvana Enterprises

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Peter Yoder

VP Global Franchise Management and Marketing For The Wizarding World

Turner Broadcasting

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Moderating:


Elizabeth Foster

Copy Chief & Special Reports Editor

Kidscreen

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