Session
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Wednesday, February 13
12:00pm - 12:45pm
Sevilla
Retail Battle Royale: Is a global or regional strategy best for your brand?
Wednesday, February 13
12:00pm - 12:45pm
Sevilla
Retail Battle Royale: Is a global or regional strategy best for your brand?
Do you root for the heavyweight or the little guy? When it comes to consumer products, both can put up a good fight. Our panel spans both sides of this debate and will go head-to-head to help you determine whether signing a global master deal or partnering region by region is the smarter retail strategy.
Moderating:
Featuring:
Peter Yoder
VP Global Franchise Management and Marketing For The Wizarding World
Turner Broadcasting
