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Eastern Expansion: How to do deals and expand brands in China
Monday, February 11, 2019
11:00 AM - 11:45 AM
As China becomes increasingly important to kids brand business planning, we’ve rounded up some execs who’ve been successful getting in on the ground floor there to share their experiences and advice on setting up co-productions, selling to Chinese platforms, and rolling out consumer products programs in this lucrative but tricky market.
Little Airplane Productions / Studio 100
Founder & CEO
Entertainment One Family & Brands
James Chen Gu
General Manager, Animation Studio
Chief Strategy Officer
9 Story Media Group