Session

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Monday, February 11
11:00am - 11:45am
Sevilla

Eastern Expansion: How to do deals and expand brands in China

Monday, February 11
11:00am - 11:45am
Sevilla

Eastern Expansion: How to do deals and expand brands in China

As China becomes increasingly important to kids brand business planning, we’ve rounded up some execs who’ve been successful getting in on the ground floor there to share their experiences and advice on setting up co-productions, selling to Chinese platforms, and rolling out consumer products programs in this lucrative but tricky market.


Featuring:


Sean Chu

Founder & CEO

WeKids

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Olivier Dumont

President

Entertainment One Family & Brands

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James Chen Gu

General Manager, Animation Studio

UYOUNG

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Natalie Osborne

Chief Strategy Officer

9 Story Media Group

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Moderating:


Sharon Gomes

Founder

Little Airplane Productions / Studio 100

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