MASTER CLASS—Franchise-Building From the Ground Up

Tuesday, March 8
10:00am - 10:45am

MASTER CLASS—Franchise-Building From the Ground Up

Industry experts who have helped build some of the biggest franchises in kids entertainment look at what the top 25 brands have in common, mapping out some elusive but essential considerations about play patterns, the audience’s social and emotional needs, and how to build engagement across multiple platforms and revenue streams.