Little Big Kids: Preschoolers ready for life
Wednesday, February 15, 2017
11:30 AM - 12:30 PM
Viacom recently undertook a huge global study of preschoolers—an adventure spanning 12 countries, 6,500 families, social media diaries and in-depth ethnographies—to find out what it means to be under six years old today. In this session, Christian Kurz will unveil these latest findings on our youngest generation. And as an added bonus, real preschoolers—equipped with GoPro cameras—will give you a glimpse into their world.
SVP, Global Consumer Insights