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Shopping Around: What's Driving Consumer Products Sales Now?
Tuesday, February 24, 2015
11:30 AM - 12:30 PM
Mass-market retailers are arguably even more powerful than traditional broadcasters when it comes to transforming kids shows into hits. But it's a shifting market right now. How are upstart platforms like Netflix and YouTube channels, and online retailers, affecting an IP owner's ability to get products on shelves and into consumers' hands? Join our expert panel as they cover everything licensors need to know to navigate this less-traveled landscape and flourish.
President Commercial Operations
FremantleMedia (New York)
Chief Marketing Officer
EVP, International Consumer Products
Viacom International Media Networks
Mixed Media Group