Session - Kidscreen Summit 2015

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Hot Research: Creating Essential Digital Media for Today’s Fast-Moving Kids

Tuesday, February 24, 2015
11:30 AM - 12:30 PM

Renowned research firm Insight Kids will present the results of their groundbreaking and hot-off-the-presses study into the digital lives of kids―what they’re doing as they stream, game, communicate and shop online, and the benefits they get out of each activity. Insight’s analysis will correlate kids’ attitudes and behaviors with cognitive, socio-emotional and physical development milestones, helping attendees understand how to activate kids across multiple dimensions in the exploding digital space. A must-attend!


Stacey Matthias
Insight Strategy Group