Speaker Casey Collins

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Casey Collins

Head of Global Licensed Consumer Products & Business Development

WWE World Wrestling Entertainment

Casey Collins is Executive Vice President, Consumer Products at WWE, a publicly traded (NYSE: WWE) global entertainment company. Collins, who joined WWE in 2012 is responsible for overseeing WWE’s Consumer Products division, which includes E-Commerce, Venue, Licensing, Gaming, Retail and Home Entertainment.

Prior to joining WWE, Collins was Executive Vice President, Global Licensing & Entertainment at MGA Entertainment, where he oversaw the entertainment, consumer products, retail development and promotions divisions. Before joining MGA Entertainment, Collins spent 10 years at Lucasfilm Ltd., where he was Head of Lucasfilm’s Domestic and International Licensing and Retail Merchandise Programs.

Collins also spent time as Director of Worldwide Licensing & Motorsports at World Championship Wrestling, Inc. (WCW), where he built and managed WCW’s Worldwide Consumer Products Program. He holds a Bachelor of Science degree in International Business from Florida State University and did post graduate work at Kellogg School of Management at Northwestern University.

Featured in: Consumer Products as a Storytelling Platform

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