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The Influence of Influencers

Monday, February 11, 2019
4:15 PM - 5:00 PM
Xilam Bayfront

Drawing on proprietary research, this illuminating presentation from Insight Kids will explore the role of influencers in the decision process, which ones have the power to drive viewership and purchasing, what qualities they have in common that make them so influential, and what turns kids off in this space.


Tiffany Aguilar
Senior Director for Insight Kids
Insight Strategy Group

Sarah Chumsky
VP, Insight Kids
Insight Strategy Group

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