Beyond the Screen: The future is LIVE!
Wednesday, February 13, 2019
3:00 PM - 3:45 PM
From theme parks and family entertainment centers, to live shows and hotels, location-based brand extensions are taking up a whole lot more real estate these days. In this session, we’ll talk to players big and small who are succeeding in this space to find out how and why they are playing with kids/families through live entertainment, and what benefits they’ve seen for their brands and businesses.
Donna Friedman Meir
CEO & Founder
VP, Cartoon Network Enterprises EMEA & International Strategy
Entertainment One Family & Brands
Round Room Entertainment
VP Global Live Entertainment