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Digital 360 Strategies: Making the Money Work
Tuesday, February 11, 2020
11:00 AM - 11:45 AM
Yes, content needs to be everywhere. But blanketing platforms isn’t as simple as just uploading your library. It costs real money to make your show fit every screen and every channel. So how do you pick and choose the right ones? How can producers ensure a return on their investment? And how do you know when to just walk away?
Head, Global Distribution
The Jim Henson Company
Chief Strategy Officer
9 Story Media Group