Speaker Anna Moorefield

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Anna Moorefield

Head, Global Distribution

The Jim Henson Company

As Vice President of Global Distribution, Anna Moorefield oversees the sale of Henson content to television networks, digital platforms, home entertainment distributors, and theatrical exhibitors worldwide. Titles under her purview include current preschool hits Dinosaur Train, Dot., Doozers, Splash and Bubbles, and Word Party, as well as classic favorites like Fraggle Rock and The Wubbulous World of Dr. Seuss. Moorefield also manages the distribution of primetime fantasy/sci-fi properties including Labyrinth, The Dark Crystal, Storyteller, and Farscape. She is based at The Jim Henson Company headquarters in Hollywood.

Before joining The Jim Henson Company in 2015, Moorefield served as an account manager for the International Television and Digital Distribution team at Lionsgate. In addition to her partnership with platforms like Netflix, iTunes, and Google Play, she also worked closely with her counterparts in linear and digital distribution to develop and execute larger sales strategy in the Latin American and Asian markets. Prior to joining the Lionsgate team in 2011, Moorefield worked as a freelance writer for various marketing, arts and entertainment companies, including the Sarasota Film Festival.

Moorefield is a graduate of Washington University in St. Louis and the Affiliate Program at University College, London.

Speaking at: Hacking the SVOD Algorithm; Digital 360 Strategies: Making the Money Work

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