Session
Session

Wednesday, March 9
3:00pm - 3:45pm

Holding Out for a Hero

Wednesday, March 9
3:00pm - 3:45pm

Holding Out for a Hero

Taking a look at some of the most popular hero-driven content on screen today in the UK and US, Giraffe Insights will examine the conscious and subconscious triggers these crusading characters tap into to drive sustained engagement and affinity among kids.


Featuring:


Sadie Buckingham

Insight Director

Giraffe Insights

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