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Session
Session
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Tuesday, March 8
9:00am - 10:00am
Chatroom—Building Better Brands
Tuesday, March 8
9:00am - 10:00am
Chatroom—Building Better Brands
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Join our hosts for small group conversations about important topics facing today’s industry.
Is the original IP pitch dead?
Host: Anthony Leo
Partner up—finding the right co-producer
Host: Justine Bannister
Launch pivots—making the most of a bad situation
Host: Donna Friedman Meir
Mobile-first—building brands on smart devices
Host: CJ Kettler
How to make research work for your content
Host: Makeda Mays Green
Toy-first brand-building
Host: Sam Ferguson
Strategies for expansion—branching out into new genres and demos
Host: Maria Kennedy
Featuring:
