You are not currently viewing the most recent Kidscreen Summit. Go to Kidscreen Summit 2025.
Marina Lee is the Chief Content Officer of Pinkfong USA, a subsidiary of The Pinkfong Company.
In this role, she oversees the development, production, and growth of the company’s original IP. She also spearheads strategic investments and co-productions, identifying opportunities to leverage Pinkfong’s powerful channels and franchise-building capability to incubate new, iconic brands.
Prior to overseeing content, she was Vice President of Global Consumer Products, during which time she turned “Baby Shark” — the number one most-watched video in YouTube history — into one of the most powerful consumer franchises in the market. She led consumer product distribution, licensing, live show, and publishing initiatives in key global markets.
Marina Lee holds a Bachelor’s Degree in Business and International Studies from the University of Pennsylvania. A native of Seoul, she currently resides in Los Angeles.
Featured in: DTC Distribution: Your brand is in your hands
