Session
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Friday, March 5
10:00am - 10:45am
The new licensing deal
Friday, March 5
10:00am - 10:45am
The new licensing deal
The kids content market and retail landscape are changing at breakneck speed right now, but licensing agreements aren’t necessarily keeping pace. Our panel of experts will break down what needs to change in the deal-making process to increase protection and create better opportunities for toymakers and IP owners alike.
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