Speaker Maria Doolan
Speaker Maria Doolan

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Maria Doolan

Head of TV Content

ZAG

Maria Doolan serves as ZAG’s VP, TV Content, reporting to ZAG Founder and CEO, Jeremy Zag, and Julian Zag, EVP, global operations, and head of global consumer products.

Doolan is responsible for ZAG's global strategy of content distribution across all platforms including television, home entertainment, and digital media, for select properties in the ZAG Heroez portfolio—an umbrella brand franchise that brings together the superheroes from ZAG’s animated properties. She works in partnership with ON kids & family (Mediawan) for flagship brand Miraculous - Tales of Ladybug & Cat Noir.  Other ZAG brands include Ghostforce, which is garnering strong ratings during its first year on air, and the recently announced series Fairyon, featuring classic fairy tales with a twist.

Doolan has an extensive brand management background, spearheading efforts across program distribution and consumer products and is an expert at driving strategy, building brands, and adding value. She works closely with the company’s consumer products executives to craft strategies for TV placement with best-in-class partners around the globe to build strong platforms from to launch new TV shows under the ZAG Heroez universe.

Doolan brings 20+ years' experience managing, marketing, and selling TV and retail products and properties, having spent 17 years with Zinkia Entertainment. There she served in several roles, her latest as global head of international TV distribution & co-productions. Previously she served as executive producer of the Early Learning Collaborative, securing a US Ready to Learn (RTL) grant with a local non-profit partner, becoming the first non-US brand to get an RTL grant. In her earliest and most long-lasting role she served as managing director of brand & business development. In that role she was responsible for financing, marketing, and managing Pocoyo worldwide, defining the brand and product strategy and market positioning and developing key L&M partnerships.

Featured in: Direct Engagement: Bringing brands to life one fan at a time

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